Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Applying Social Franchising Techniques to Youth Reproductive Health and HIV Services

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This publication is part of FHI's Youth Issue Papers - a series of in-depth reviews of critical topics regarding youth reproductive health and HIV/AIDS prevention. "Applying Social Franchising Techniques to Youth Reproductive Health/HIV Services" examines the role social franchising might have in expanding reproductive health and HIV services for youth. Steve LaVake, who coordinates private-sector programming for YouthNet, developed this paper based on a review of the literature on social franchising, visits to five programmes that involve some aspect of social franchising for youth, and conversations with experts in the field.

Chapter 1 addresses how social franchising techniques might be applied to meeting the needs of youth. Chapter 2 summarises the research available in the still-new field of social franchising. Chapters 3 through 6 describe four types of social franchising models for youth: joint venture, community, private provider, and governmental. The models overlap and are not mutually exclusive. Case studies of the five programmes visited by the author illustrate how these models have been put into practice. Chapter 7 offers observations and suggestions for next steps in the field of social franchising and youth.

Click here to download this publication in PDF format [334 KB].

Click here to read more about the Youth Issue Papers.
Number of Pages

32